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Marketing Specialist

BiLira is looking for a self-starter Web3 Marketing Specialist to take full ownership of the marketing processes (Digital, SEO, Growth, Content, etc.) within the company.

BiLira Token
BiLira Career
December 14, 2023
Location
Hybrid

What we’re looking for

BiLira is looking for a self-starter Web3 Marketing Specialist to take full ownership of the marketing processes (Digital, SEO, Growth, Content, etc.) within the company.

Responsibilities

  • Develop and execute a comprehensive marketing strategy that aligns with the company's goals and objectives, leveraging your expertise in Web 3 technologies.
  • Conduct in-depth market research to identify target audiences, competitive landscape, and emerging trends in the Web 3 space.
  • Create a detailed marketing plan encompassing SEO/SEM, content creation, growth hacking, and user acquisition strategies.
  • Lead the SEO/SEM initiatives to optimize our product's online visibility and organic search ranking.
  • Conduct keyword research, on-page and off-page optimization, and monitor performance through analytics tools.
  • Stay up-to-date with the latest SEO/SEM trends and algorithm changes, adjusting strategies accordingly.
  • Oversee the creation of high-quality and engaging content, including blog posts, articles, videos, infographics, and more.
  • Collaborate with internal teams and external partners to ensure content consistency and relevance across all channels.
  • Devise and implement growth hacking tactics that drive rapid user adoption and expansion.
  • Utilize data-driven insights to optimize user acquisition campaigns and continuously iterate for improved results.
  • Collaborate closely with product, engineering, design, and business development teams to ensure a cohesive and aligned marketing approach.

Requirements

  • Bachelor's degree in Marketing, Business, Engineering or a related field (Master's preferred).
  • Proven experience (3+ years) as a Marketing Professional or similar role in a tech-driven environment or a Web3 company.
  • Proficiency in SEO/SEM, performance/digital Marketing best practices and tools.
  • Knowledge of MixPanel, GA4, Hubspot, ASO (App Store Optimization), Email marketing, HubSpot is a plus
  • Strong content creation and storytelling skills, with the ability to adapt messaging for different audiences.
  • Track record of successfully executing growth hacking and user acquisition strategies.
  • Data-driven mindset with expertise in analyzing and interpreting marketing metrics.
  • An understanding of Web 3 technologies, including blockchain, decentralized applications, and cryptocurrency is a plus.
  • Previous experience in launching and marketing new products is a plus.

Benefits

  • All of our teammates have significant ownership and impact on our business, as well as benefits like competitive salary, equity option, early payday and etc.
  • Preference given to candidates residing in Istanbul, although we support hybrid working arrangements.
  • Flexible schedule and the option to be remote up to 3 days a week (though we love to hang!).
  • Office perks (free coffee / food / snacks, co-working space, fun time and community activities)
  • Get to work at Turkey’s top Web3/blockchain technology company
  • Collaborate with industry leaders and experts.
The world is changing with the financial revolution that started with Satoshi's creation of Bitcoin in 2009. We are looking for talented people who are passionate about cryptocurrencies and decentralized finance. If you are interested in joining BiLira, you can fill out the Google Form by clicking the button below!
Apply Here!